Connect with us

News

Jennifer Aniston adds sculpting paste to LolaVie

Published

on

Jennifer Aniston adds sculpting paste to LolaVie

Since launching her hair care model LolaVie, Jennifer Aniston has slowly however certainly rolled out a bevy of merchandise which have every turn into cult favorites in their very own proper. The Glossing Detangler, for example, has greater than 1,700 constructive opinions on the location and is my private high choose as a result of it smells scrumptious and makes the post-shower brush-out a breeze (even for the gnarliest of tangles). Then there’s the Perfecting Depart-In, which ranks amongst Aniston’s favorites (if she was compelled to choose!), as a result of it hydrates, fights frizz and leaves hair trying glossier.

What I admire most about LolaVie, nevertheless, is the model’s methodical curation. Aniston’s option to debut with only one product (the detangler) speaks to the model’s total vibe: LolaVie doesn’t inundate you with choices. As an alternative, every product in its catalog serves a definite function. And that features at the moment’s debut, the Sculpting Paste.

“We’ve been engaged on this for greater than a 12 months,” Aniston tells CNN Underscored in an unique interview. “It’s the ultimate step within the hair routine — the final product you must use earlier than you’re heading out the door. The interval on the finish of the sentence, if you’ll.”

Meant to sculpt and elegance, the medium-hold paste was dreamed up by Aniston and her longtime hair stylist, Chris McMillan. “Earlier than, Chris and I might mix a sculpting paste from some great different firm after which combine it with a serum from one other great firm — as a result of the paste was too thick and sticky, and the serum was too comfortable and gooey,” she says. “However when combined collectively, they had been the right mixture, and that’s precisely what we formulated the Sculpting Paste to be.”

Nice for taming flyaways and child hairs — Aniston swears by it for a “post-workout zhush” — the Sculpting Paste can be utilized on blow-dried, air-dried or damp hair, and gently molds and holds whereas creating texture. “It’s actually light-weight and a bit goes a great distance,” Aniston says. “It’s going to present you that piece-y, textured look. Or when your hair is up in a bun or slicked again in any sort of an updo, it’s nice for fine-tuning flyaways across the entrance of the face.”

What’s subsequent for LolaVie? Aniston says the model has extra hair care merchandise within the pipeline, however the firm’s “fewer, higher” mantra stays steadfast. “We simply proceed to take the identical strategy of solely launching a product as soon as the system is ideal, the packaging is ideal, the scent is ideal — we aren’t in a rush.”

Whereas LolaVie has, till this level, solely centered on hair care, the actress recognized ’around the world for her good tresses teased a pivot into the approach to life sector. “We’re primarily centered on hair care proper now, however there are different issues we’re additionally presumably engaged on which may edge us out of that space,” she says. “We’ve acquired so much happening over right here, cooking in our little minds.”

Beneath, Aniston offers us a sneak peek into her each day hair routine — take a look at her high LolaVie picks (and the way she makes use of them!).

LolaVie Sculpting Paste

Boasting substances like bamboo, birch and sugar maple saps and kale, carrot and lemon peptides, the Sculpting Paste can be utilized on damp or dry hair and can assist fashion each kind of hair, from brief or lengthy to wavy or straight. “I’ve been utilizing it after a exercise, when my hair’s gone a bit loopy,” Aniston says. “Simply add a bit little bit of paste to tame the flyaways and off you go!”

LolaVie Wet Brush Pro Flex Dry

In the event you haven’t tried the LolaVie x Moist Brush collab but, you’re lacking out. Good at detangling and massaging the scalp, the comb additionally has open vents, which makes for quicker drying. “Oh gosh, I take advantage of this brush all day lengthy — dry hair, moist hair, you identify it,” she says. “Particularly after a exercise, it is actually good to present a bit additional like to your hair and never rip by way of it. My buddies with daughters who’ve hair all the way down to their butts swear by this brush, too, it’s made bathe time for them a lot simpler.” 

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Trending